Without the Internet, some of our greatest pop stars—Justin Bieber, Carly Rae Jepsen, Soulja Boy—would’ve never been discovered. Unfortunately, the Internet has also allowed many of us to listen to our favorite artists for free. Thus, musicians like the Weeknd have had to pimp themselves out with any garden variety brand to maintain their lush lifestyle. In most cases, artists have been very off-brand with their choices (think Alicia Keys aligning with BlackBerry) but this is the rare case of true synergy.
The Weeknd, Toronto’s other favorite hip-hop/R&B artist, has found the most on-brand deal in sponsorship history. He recently collaborated with PAX labels to create a luxury portable vaporizer, the Madness Tour Limited Edition PAX 2, in honor of his only other revenue source. It has a sleek matte black finish, a yellow LED status indicator, a silkscreened XO logo, and a magic chip that plays “The Hills” when it’s activated. (Because what’s more discreet than a vaporizer that plays music?) This beautiful creation from the marijuana gods is an OVO-loving pothead’s wet dream.
You can find the Madness Tour Limited edition here for the low, low, low price of $324.99. At least the shipping is free! In just a couple of days, any fan can get blazed at a concert, dog park, funeral—really, any inappropriate location—with a minimum of fuss and maximum THC absorption.
Yes, this vape costs more than floor tickets at the Philips Arena in Atlanta. But what good are lifelong memories if one can’t experience them while discreetly smoking in a crowd? No one said the luxury vape life was easy. And if any diehard fans are broke—like the rest of us—just roll some fucking papers and hum “Can’t Feel My Face” while lighting up.
Otherwise, buy this vape, support talented artists, and don’t do drugs in front of children.